Google Ads
Google Ads is Google's advertising platform for search, display, YouTube, and shopping ads.
At a glance
- Field
- Ad Platforms
- Best for
- Search, display, and shopping ads
- Related service
- Digital Marketing
- First conversation
- Free, no obligation
Why businesses use Google Ads
It puts your business in front of people at the moment they search for what you offer, making it one of the most direct ways to generate leads and sales.
How Google Ads works
Advertisers choose keywords and audiences, write ads, and set budgets and bids. Ads appear in auctions when relevant searches happen, and you pay mainly when someone clicks.
What it's used for
- 01Search ads for high-intent keywords
- 02Shopping ads for products
- 03Display and remarketing
- 04YouTube video campaigns
Benefits
- Reaches people actively searching
- Precise targeting and budgets
- Measurable results
- Fast to start
Good to know
Every technology has trade-offs. We will always tell you when another option fits better.
- Costs depend on competition for keywords
- Needs ongoing optimisation and conversion tracking
How MOKRIN uses Google Ads
We use Google Ads as part of our ad platforms work, mainly for search, display, and shopping ads. It is one of the tools we recommend when it fits your goals, budget, and existing systems, and you own everything we build with it.
- Campaign strategy and setup
- Audience targeting and retargeting
- Ad creative and copy
- Budget management and reporting
Ad Platforms
Related technologies
- Meta AdsFacebook and Instagram campaigns
- YouTube AdsVideo advertising
- LinkedIn AdsB2B audience targeting
- Microsoft AdsBing search advertising
- TikTok AdsShort-form video campaigns
- X AdsPromoted posts and trends
- Pinterest AdsVisual discovery campaigns
- Snapchat AdsReaching younger audiences
- Reddit AdsCommunity-targeted ads
- Quora AdsIntent-based question ads
Have an Idea Worth Building?
Tell us about it in a free, no-obligation consultation. We're happy to sign an NDA first.